MyBodyTools
	MyBodyTools is the brand name for the initial products that AHW will market in the health and fitness consumer market.  These initial products will be in the area of body image management, focusing on body measurement and visualization tools These tools will be designed for those people who are engaged in a planned effort to change their body morphology through some combination of fat loss and muscle gain.   The tools will provide users with the ability to trend their body’s progress on important morphologic measures such as Total Body Volume, % Body Fat and % Muscle Mass.  Additionally, visualization tools will be provided that open the users eyes to their morphologic objectives and progress..
		Some specific product features include: Measuring your body fat/muscle content Estimating your diet and exercise requirements to achieve a body shape objective Graphically tracking your key body measurements over time Visually tracking your body image over time Visually comparing your body image to “national standard” images Visually comparing your body image to a desired body image Use visual tools to help you find better fitting clothes
	The apparel industry is rapidly adapting many of the body morphology methods that will be employed in our products.  As a consequence these tools will provide invaluable information to individuals who have had a difficult time finding clothes that fit. For more details see www.mybodytools.com

MyBodyTools